CASE STUDIES

As the host, editor and producer of “Toronto’s Best”—an Instagram Reel series on Streets of Toronto— Kaitlin Narciso, alongside her videographer James Ton, showcase a variety of brands in engaging video content. 

DROP Creative Agency is tasked with managing the various brand partnerships— sourcing and negotiating the different sponsorship deals.

Various partners include: 

IFlyTOTO Flight Escapes

BarChef

Neal Brothers 

Farm 2 Fork 

Toronto Football Club  

From creating engaging video and still content for social media to planning and executing the grand opening events, DROP  works as Globally Local’s Influencer & Creative Agency. 

Working alongside their internal staff, Marlie and Kaitlin are seamlessly part of the vegan fast food restaurant’s team. 

Whether it’s promoting the brand on their own social media accounts, helping establish lasting relationships with media and influencers, or developing brand partnerships, DROP’s role with GL is constantly growing. 

From highlighting the San Ignacio Resort and showcasing their rooms, dining experiences, location, Green Iguana Conservation Project, and  activities like their Night Hikes, DROP produced creative content for San Ignacio Resort. 

Producing still images and video content for marketing purposes, as well as written content featured in HOLR Magazine and DRIFT Travel, the various images captured have been showcased on a variety of Belize platforms and websites including Travel Belize and Explore Belize. 

DROP Co-Founder Kaitlin Narciso was also featured as a travel expert on The Belize Travelcast Podcast. 

Calii Love tasked Marlie & Kaitlin with building out their influencer and ambassador program both online, and in real life through community-building events. Marlie & Kaitlin signed on 30+ young taste makers in the Toronto area to attend monthly events at Calii Love, share their menu updates on social, and affiliate themselves with the brand in order to establish and elevate Calii Love as not only a restaurant, but a lifestyle brand. 

Handling everything from influencer outreach and management, to event planning and execution, to photoshoot coordination and creative direction, Marlie & Kaitlin worked alongside Calii Love’s marketing team to ensure brand guidelines were always hit and key messages were delivered effectively through the ambassadors.

Tasked with building out Healthy Planet’s influencer strategy in Ontario & Vancouver, DROP Creative signed over 40 influencers in the health, fitness, and wellness industry for an ongoing in-kind partnership. 

Healthy Planet’s goal was to drive foot traffic to stores, so DROP had all influencers take their audience shopping with them virtually through their Instagram Stories, and tie it all together with monthly feed posts showcasing their favourite Healthy Planet brands and how they enable their active and healthy lifestyles.

Resolve wanted to connect with health-conscious new consumers in Toronto, in person. There was one small problem - the city was in the middle of the COVID-19 pandemic! 

DROP Creative planned, marketed, and executed a free outdoor fitness event on behalf of Resolve, which attracted over 50 people (socially-distanced, of course) and included a workout lead by trainers Marlie Goddard & Sara Buckingham, product sampling, giveaways, signage, and a Q&A session with the founders of the brand. 

With a captivated audience of endorphin-high guests, Resolve was able to educate the attendees about the benefits of Resolve products, generate fun social media content, and sell product on-site.